If you are starting a new business venture, or you simply want to create a new and improved marketing image for your firm, you’ll need to have a website that has a professional looking design. Your website is often the first place your prospective customers go when seeking out information on your business. First impressions matter, as they say, so you want to be sure that your potential clients see your site and go away impressed. As a startup entrepreneur you know that money is tight when you first get going. You could hire a website development company to create your site, but that would probably cost more than you can afford. Fortunately, with some hard work and education, you can learn everything you need to create a great looking web presence that will truly showcase the products and services you offer.
Choose WordPress as Your Content Management System
WordPress, which powers approximately a third of all sites internationally, is hands-down the leading content management system on the Internet. It is a stable platform that is sophisticated yet easy to learn and use. The software was created using the open-source model so the WordPress engine is free. There are also great plug-ins available, many for little or no cost. These add-ons extend the functionality of WordPress and help protect you against spam, speed up your site via cache, add newsletter signup forms and more. You’ll be able to select the best plug-ins by reading reviews.
Take Advantage of Online Learning
Select the Best WordPress Theme Company
It helps to think of WordPress as the foundation and framing of your house. Once you have installed the software, you will now need to select a great WordPress theme. Themes are the layout, decorating and design elements of your web home. You’ll want to take time to do your research and select the best theme company for your needs. A WordPress theme company will typically offer multiple, high-end products for a low annual cost. Best of all, support is included in what you pay. The themes allow you to easily modify the look and feel of each site so you have an image and design that is unique to you. It’s important to make sure that the themes are responsive, meaning they display perfectly no matter what device is used to access your pages.